7 ESSENTIAL TIPS TO HELP YOUR START UP GROW

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 Building a Successful Start Up.





Everyone has ideas. Some of these ideas may be decent, while others are probably not so good. Even if your idea is great, there's a big difference between having a great idea and creating a successful startup company.

Do you have what it takes to be an entrepreneur? If yes, then you need to know how to take an idea and turn it into a startup company.

Keep reading to check out 7 startup tips to help grow your business.

#1. Make sure the market needs your product

There are a lot of companies who seem like they can sell water too well. It's true that sometimes innovation matters and companies can make a lane for themselves. However, it is usually about whether or not the market needs or wants the products or services that you offer. If you've done your market research and truly understand your industry then you should be able to provide potential buyers with something of their interest. Knowing your market well is going to be the driving force of delivering a useful option for consumers within your niche.

#2. Begin networking as soon as possible

Professional networking is the way forward. Business is about the connections you have because your network will push your company to the next level. Word of mouth marketing has never been stronger. Right now 88% of consumers trust reviews from online consumers just as they trust recommendations from family and friends. You need to start networking for all the right reasons. You should also start networking because this can turn you onto a lot of great talent going forward. The big companies tend to have the best talent because that talent never reaches the open market. They are there to headhunt this talent and claim it before anyone else can. 

#3. Question your commitment from the very beginning.

Too often you hear startup entrepreneurs say how hard they're working and that they are ''all in'' when in all honesty, they don't dedicate enough time to be an employee-let alone a founder or CEO. If you want to find a sure fire way to irritate and discourage all of your teammates and employees, be the type of founder who's never around. A discouraged, unengaged team is the first sign that a business is doomed to fail. If you are not willing to dedicate the time and obsess over your business in the early years, you are not cut out for this kind of life.

#4. Scale reasonably

Business growth is good, right? Of course, it is. But what a lot of entrepreneurs don't think about is growing too fast and too soon. This might nit even sound bad in some people's eyes but if you think about the details of it then it could be overwhelming. For instance, two people working on a business that sells one product is manageable. However, if you added four or five more products to the mix then things could quickly become hectic. Many startups fail because they don't pace the growth of their business. That's why one of the most important startup tips is to scale at a reasonable rate. Don't worry about rushing or making it to an imaginary finish line but rather focus on building a firm foundation then steadily moving forward.

#5. Stay ready to pivot

Because your company will change rapidly in its startup phase, you have to be able to pivot and adjust to those new developments. Just because it starts as one thing, does not mean that thing will be the only purpose your business ever serves. Look at Amazon for example. It started as an online bookseller and has since expanded to be the largest full-line retailer in the world. A large part of their success is due to their ability to adapt when new streams of cash flow are introduced. Find ways to diversify your business assets and then be ready to make changes as those streams develop.

#6. Offer quality customer service

Building a good reputation for your startup will help you stick around longer. One of the best ways of doing so is to treat your customers with the utmost respect and go above and beyond with assisting them. Good quality customer service could be the difference between a consumer never buying from your company again and them becoming a repeat customer. Take note of companies who have gone far on by showing their customers appreciation and gratitude consistently.

#7. Build a strong team

Running a business is hard and you need to make sure that you have all the right people around you. Mentors and strategic partners will become crucial during this initial growth phase. The right team can help you to accomplish far more than you can do alone. If you want to transform your business, you need the right team. Part of that comes down to networking, but it's also about hiring the right people in the first place. Build up an environment in which everyone participates so you can form a positive corporate culture. Together, you can achieve a great deal.


In Summary...

New businesses are born everyday and a good majority of them are much needed in their markets. However, some quickly die out when entrepreneurs fail to do appropriate research and take precautions to keep their business afloat.

This doesn't have to be your story. Apply some of these startup tips in your company to help put you on the road to success. 

For more guidance and advice on building and growing your business, contact our personal development coach today.


You can learn more about our market entry expertise or get in touch to discuss a potential project.


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Written by: Antony Moturi


   About the Author: 


Antony is a professional DJ, Pianist, Social Media Manager, Content Creator and a Blogger. Besides that he does professional Sound Engineering, Public Speaking and is a Youth Leader.

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