3 TIPS TO DEEPER NETWORKING CONNECTIONS IN BUSINESS

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 Business Networking Complete Guide.




You've joined a few industry groups, attended their conferences and had drinks at the monthly after hours mixers. You've also mastered your elevator pitch and are dutifully sending LinkedIn invites and meeting people for coffee. You've even forwarded relevant articles and sent thoughtful thank-you notes. 

And here you sit wondering why you're not getting close to meaningful contacts who can help you advance your business or professional goals. So what are you missing? Perhaps the problem isn't the width of the net you're casting, but the depth.

Here are top 3 best and proven ways to take your networking game to the next level.

#1. Be vulnerable

Being yourself and sharing your truth, no matter how vulnerable that makes you feel, give people a chance to know you and truly connect with you. Within what you feel comfortable sharing, there will likely be some common interests that the other person will build on. Being authentic and honest also helps the other person do the same. They are less likely to feel embarrassed or that you're judging them if you put yourself out there too. Stories of professional challenges, personal struggles and career wins can be a good place to start. These heartfelt conversations will allow you both to open up on their journey, which will create a stronger emotional connection.

#2. Be supportive

In listening to your potential friend or acquaintance, figure out ways to help them if they mention needing it. Are they looking for interns and do you know people you could recommend? Are they hosting an event they want people to show up for and you have a platform or newsletter you can share it on? Do they need volunteers at that event and you can space a few hours on your schedule that day? Be a problem-solver and they will always remember it. Always think about how you can add value to their life and do not expect anything in return. One way or another, it will come back to you.

#3. Get more involved

There's nothing wrong with attending industry group events, but the key to truly taking advantage of them is the level of your involvement. If you're just attending educational events, listening to speakers and engaging in casual networking, you're probably disappointed. Consider getting more deeply involved. Contribute as a volunteer or join the board so people get to know you and your abilities on a deeper level. They'll be much more likely to think of you next time they hear of a relevant business opportunity.

Final Thoughts...

So, having tried the more traditional networking strategies and found them lacking, give some or all these a shot. The reward for getting out of your comfort zone will be deeper, more meaningful relationships that bear long-term benefits for your business or career. 


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Written by: Antony Moturi


   About the Author: 


Antony is a professional DJ, Pianist, Social Media Manager, Content Creator and a Blogger. Besides that he does professional Sound Engineering, Public Speaking and is a Youth Leader.

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