4 SIMPLE MARKETING TIPS TO TURN EMPLOYEES INTO BRAND MARKETERS
How to Turn Employees into Marketers. Marketing has over the years been left to the marketing department. For synergy and better results, organizations now need to spread their nets wider by encompassing employees as brand marketers. Savvy entrepreneurs know how important it is to make the most of every marketing opportunity. So why do many organizations overlook one of the greatest marketing sources-the employees themselves? Of course they have a budget for traditional advertising . However, their offices are filled with potential brand evangelists if only they learn how to make the most out of them. That is why you should engage your employees and co-workers in your marketing efforts. Your employees should be your best customers and your biggest fans. Here are some easily implemented ways you can engage your employees and turn them into your brand marketers. #1. Communicate the vision If you asked your employees to tell you the vision and mission of the company, chances a...